Traditionally, specialists with multilingual competences have been more highly valued in the labor market in any field of activity. However, the term “multilingualism” is losing original meaning, which implies mastery of several foreign languages in modern universal digital transformation’s world. Today, multilingual competences imply not only a high level of foreign language proficiency, but also the ability to quickly perceive digital languages, i.e. to intuitively use various digital services, software packages and applications, understanding the principles of algorithm and computer program development. The global digitalization of the economy, accelerated by pandemic restrictions, has accelerated the digitalization of higher education institutions. Digitalization has forced students, faculty, and university administrators to rapidly adopt new digital services. The article examines the features of the digital transformation of universities that won the competition of the Ministry of Science and Higher Education held within the framework of the national program “Digital Economy in the Russian Federation” to develop a digital university model. The analysis revealed general trends in the digital transformation of universities, showing that the development of a digital university model is a complex task aimed at re-engineering business processes with the capabilities of modern IT technologies by introducing digital services in all areas of university activities: administrative, educational, scientific and innovative. The authors conclude that it is necessary to intensify the replication of the developed model of the digital university and the possibility of disseminating the best practices of digitalization of business processes by universities around the world.