Older citizens are considered in the article as a socio-demographic community, and the implementation of a specific state strategy as a mechanism of public administration to achieve the task. The relevance of the topic of the article is due to the creation of conditions for the quality of life of citizens, including to increase life expectancy, physical and social activity. Currently, in the Russian Federation, to create such conditions, the state strategy and projects are being implemented at the federal and regional levels. Values of active aging according to respondents,% Of great importance for achieving active longevity is the involvement of citizens of different age groups, and especially the elderly, in various types of physical culture and recreation activities, including classes according to special programs, which provide for the risks of age-related diseases and ways to minimize them. For the successful implementation of such programs, the efforts of various program participants are combined, including volunteers who train themselves and then teach others. By expanding the number of participants, a social effect is achieved: the number of elderly citizens participating in programs is increasing. An economic effect is achieved from the implementation of such programs: the risks of age-related diseases are minimized, and opportunities for physical and social activity are extended. The authors of the article, in addition to analyzing traditional methods, use sociological methods: a survey of 331 elderly citizens living in the Sverdlovsk region was conducted, an expert survey of specialists in active aging and physical activity was conducted. Information sources such as the websites of Rosstat, the websites of the Ministry of Labor and Social Development of the Russian Federation, the Ministry of Social Policy of the Sverdlovsk Region were used.