The author presents the results of a large empirical project conducted in the Sverdlovsk region in 2020-2021. The goal of the project is a comprehensive sociological analysis of sociocultural practices, civil responsibility and the socio-political horizons of the youth of the Sverdlovsk region. One of the key research issues concerned the assessment of the patriotic sentiments of young people, the identification of stereotypical and special meanings and contexts within which the concepts of "homeland," "patriotism," "civic activism" arise and function. The results obtained, on the one hand, demonstrate the low value of the homeland, extremely weak attitudes and manifestations of patriotic feelings. On the other hand, the inconsistency and ambiguity of the relations of young people with the Motherland was revealed, since the concept itself, as well as patriotism, is closely intertwined with other personally significant contexts, forms a network of meanings, practices that have a high level of value for the individual. The study shows the presence of several levels of perception of the Motherland and types of patriotic behavior through the eyes of young people. Considering that Yekaterinburg and the Sverdlovsk region, on the one hand, have the specifics of the development of citizens' activity, on the other hand, they actively gravitate towards the trends inherent in the capital and large cities of other regions, the data obtained can be considered as a reflection of the patriotic attitudes of young people inherent in most regions of the country as a whole.