The pivotal question of this work is the prospects of application of the “digital natives” theory developed by the American sociologist Marc Prensky in studying the modern Russian youth. In the course of the analysis of relevant statistical and sociological data, the author comes to a conclusion that potentially the theory of “digital natives” can quite accurately describe the specificities of mentality and behavior inherent to the Russian youth. A majority of the representatives of the modern Russian youth was growing up in the conditions of rapid digitalization of the society, and became accustomed to using the Internet very actively. Leaning on the data of the personally conducted sociological survey among the youth of Yekaterinburg (N = 1766; 18-24 years of age), the author aims to verify if this peculiar context of moving into adulthood affects their mentality and behavior, as well as to the representatives of modern youth show the evidence of “digital natives” described by M. Prensky. The key conclusion lies in the statement that the mentality and behavior of young people trace the qualities that accordant to M. Prensky’s theory should be characteristic to the “digital natives”. The research demonstrates the high intensity of Internet usage, versatility of Internet activity, and clear tendency to hedonistic practices. All of the aforementioned facts testify to the typical qualities of “digital natives”. The author not only revises M. Prensky’s theory of “digital natives”, but also describes a particular instance of its application for explaining the social processes. The research results may be valuable for the scholars interested in studying the impact of Internet upon social processes and behavioral practices of modern youth.