Technogenic and anthropogenic activities are accompanied by environmental risks that pose serious danger and significant damage to the health of the population and the environment. This implies the need for an objective assessment of the potential threats of the technology used for nature and subsequent generations and the development of a new paradigm of sustainable economic development. Solving problems related to the energy transition and green transformation is becoming even more urgent in the current economic conditions and requires the formation of new principles of management. The article is devoted to the assessment of environmental risks and the development of directions for their prevention and minimization. The scientific novelty consists in generalizing the experience of building a green economy, developing the conceptual and categorical apparatus of risk theory, expanding the classification of environmental risks and clarifying the algorithm for forming the company's environmental strategy. It is concluded that in the conditions of the energy transition, the implementation of the environmental strategy for Russian companies is one of the most promising areas of development. In the course of the study, the hypothesis about the need to take into account regional environmental features and assess the likelihood of environmental threats was confirmed.