The object of research in the article is the Ural culturological school, the history of which begins with the creation of the fi rst professional department of cultural studies in the region at the Ural State (now Ural Fede ral) University, which celebrated its 30th anniversary on April 9, 2021. The emergence of this department in Yekaterinburg, as well as in a number of leading universities in the country, contributed to the emergence and development of a new science - culturology, which is gradually beginning to establish itself in the system of traditional humanities and today occupies a prominent place in it.